6 issues cattle feeders will discuss at the Alberta Beef Industry Conference

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Beef producers from all over Alberta will convene in Red Deer next week for the Alberta Beef Industry Conference.

This annual event is a chance for industry members to find out what’s new and network with others in the industry. As the event approaches, here’s a look at some of the pressing issues ACFA has been following, and that industry members will likely discuss.

#1 The Canadian Agricultural Partnership (CAP)

The government has allocated $3 billion to invest, over the course of five years, in five areas: innovation and research; environmental sustainability; risk management; product and market development and diversification; and public trust. ACFA will look at devising projects and programs to advance the cattle feeding industry, which could attract funding under CAP.

#2 Labour

The Federal Department of Employment and Social Development Canada (ESDC) is currently reviewing the Temporary Foreign Worker Program. This program is a life-saver for cattle feeders when they are unable to find workers from within the Canadian workforce. Past government reviews have accepted ACFA recommendations but there is still room for improvement.  ACFA will continue to be engaged in this file.

#3 Comprehensive and Progressive Trans-Pacific Partnership (CPTPP)

Last month the government announced it will sign onto the new CPTPP trade agreement. This is good news for the beef industry and should result in reduced tariffs in a number of export markets, especially Japan. ACFA will continue communicating with government to stress the importance of the agreement for Canada’s beef industry until it is fully approved and ratified by Parliament.

#4 Other trade issues

NAFTA and trade with China are two other pressing trade issues of great importance to cattle feeders. In June 2016, the U.S. secured approval from China for greater access to that market. Canadian producers need the same access. A new pilot program to export fresh and chilled Canadian beef to China is expected in 2018, but ACFA will continue to press for the same access given to the U.S.

#5 Competitiveness

About 10 years ago, ACFA commissioned a study to assess the competitiveness of cattle feeding in Alberta. The industry’s ability to compete effectively in the international market will continue to be a priority and there will be discussions about whether it is time to update this study.

#6 Industry governance and financing

The mandatory levy on beef sales, known as the check-off, is used to fund research and marketing activities on behalf of the entire industry. ACFA and the Alberta Beef Producers (ABP) have come together to devise a new governance and funding model for the provincial beef industry, and its use of check-off dollars. A plebiscite may be required later in 2018 for a final decision.

As well as conversation and networking, the conference also features a full program of speakers, including former Prime Minister Stephen Harper.

For anyone interested in Alberta’s beef industry, its challenges and opportunities, this is a must-attend event.

Excellent reasons to attend this year’s Alberta Beef Industry Conference

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On Feb 21-28, members of Alberta’s beef producing industry and their suppliers will gather at the Sheraton Red Deer Hotel, along with journalists, politicians and others interested in beef and the people who bring it to our tables.

The 15th annual Alberta Beef Industry Conference is a chance to find out what’s new, learn about the industry’s achievements and challenges, and make connections.

As always, the conference is packed with a great lineup of speakers. Here are a few highlights:

Andrew Ramlo: This strategic management consultant specializes in helping organizations develop strategies to address industry challenges and opportunities. He will be sharing his insights into everything from the changing consumption patterns of domestic and export markets, to issues of production and labour force trends.

Mark Sheridan: The president of Hester Creek Estate Winery will speak about the evolution of B.C.’s wine industry and the value the Vintners Quality Alliance has brought to wine producers in British Columbia.

John Weekes: As a senior adviser with Bennett Jones, John has worked with the National Cattle Feeders’ Association on many trade files, providing business and strategic advice. He will comment on NAFTA, Canada’s trade agreement with the United States and Mexico; the EU and the implementation of the Comprehensive Economic and Trade Agreement (CETA); efforts to bring the Trans-Pacific Partnership (TPP) into force without the U.S.; and trade relations with China and India.

Bruce Cameron: This veteran pollster will explore the challenges our democracy faces in a world where truth is relative. Using timely examples, he will show how integrating new social media metrics with established polling techniques offers a way to reduce margins of error and restore truth in politics.

The conference promises to be packed with great information. To learn more about these and other speakers, visit the conference program page.

Why ‘hormone-free’ beef is no better for people or the environment

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Last week on this blog we busted some common myths around beef production, including the ‘hormone-free’ myth. This week, we offer more facts about hormones and beef.

Foods and hormones

Dr. Roy Lewis, a veterinarian at Westlock Veterinary Center in Westlock, AB, told us that roughly 98 per cent of cattle in Canada are implanted with hormones, but in quantities significantly lower than would be naturally present in an intact (uncastrated) bull.

“In fact,” he continued, “many healthy, nutritious foods contain more hormones, serving for serving, than beef – foods such as cabbage, eggs, alfalfa sprouts and soy”.

Hormone levels in foodsNo one would suggest eliminating these healthy food options because of their naturally occurring hormones, and yet beef contains considerably less.

Research has also shown that hormones consumed in food are broken down in the stomach during digestion. They do not result in hormone spikes, even when consumed in high levels.

The environment and hormones

Cattle are implanted with hormones to promote growth. “This allows beef producers to produce more beef using less grain, less water and less time,” said Dr. Lewis. “The environmental benefits of producing more with less are significant.”

How marketing creates misconceptions

“There is no such thing as ‘hormone-free’ beef,” said Dr. Lewis. “All animals and plants produce hormones as part of their natural life-cycle.

The ‘hormone-free’ movement is a marketing scheme that attempts to create a differentiation that doesn’t exist. It seems to me that we’re taking a step backwards to promote this as something special, because there are no food safety benefits, and they’re suggesting that a less sustainable production method is somehow superior.

You can learn more about beef hormones, and read about food safety research on Alberta Beef’s Worried about Hormones? web page.

Check out the other myths we addressed in ‘Busted! 5 beef myths that don’t stand up to the facts’.